Meet The Team
The people who'll pick up when you call. We're an owner-operated Ontario brokerage with the same licensed team staying involved from first call through closing.
- 1
- Principal broker
- 1
- Mortgage agent
- 1
- Phone number, always
- 0
- Files passed off mid-deal
Small team, every file owned end-to-end.
Jonathan and Elizabeth are the licensed mortgage team: one principal broker and one mortgage agent sharing one phone line. The person who starts your file stays involved from first quote through closing.
Jonathan Alphonso
Principal Broker – Lic. M08005247
Private & second mortgages, power-of-sale rescue
Jonathan leads Mortgage Broker Store and its in-house lending corporation, overseeing more than $10 million in mortgage assets under management. His focus is private and alternative mortgage financing across Ontario, especially for borrowers who do not fit traditional bank guidelines or need funding quickly. He is especially helpful on files involving bad credit, mortgage arrears, power of sale, complex income, or tight closing timelines.
Elizabeth Tallis
Mortgage Agent – Level 2 Lic. #M00082848
Self-employed, commercial, stated-income files
Elizabeth brings over 25 years of experience across institutional lending, private lending, mortgage administration, underwriting, funding, collections, enforcement, and negotiations. She is especially helpful on files where the full story is not obvious from standard income documents or a simple credit application. Her background in mortgage operations and lender-side administration helps her structure practical solutions for borrowers, brokers, and lenders.
Marwan Shahid
Writer
Mortgage education, articles, and homeowner resources
Marwan writes and maintains Mortgage Broker Store educational content so homeowners can understand private lending, refinancing, and power-of-sale options before they call.
Jade Filiault
Marketing Manager
Marketing, campaigns, and content operations
Jade manages Mortgage Broker Store marketing work, keeping campaigns, page updates, and communications organized so the licensed mortgage team can focus on client files.
Independent, family-owned.
Mortgage Broker Store is privately held. No investor targets, no growth-at-all-costs quotas – which is how we've been able to stay deliberately small.
Ronald Alphonso
Founder – 1952-2025
Founded 2010
Ronald founded Mortgage Broker Store in 2010 after three decades in real estate and private lending. He passed away in February 2025. The lender relationships and the family-first approach he built into this brokerage are the ones we still work by today.
In memoriam – February 2025
Helen Eliopoulos-Alphonso
Full Owner
Full owner since 2025
Helen has been the full owner of the brokerage since 2025. She doesn't field client calls or take files – that's by design. Her role is governance and long-term direction; day-to-day business runs through Jonathan and the licensed mortgage team.
Not client-facing – please contact Jonathan or Elizabeth above
Verified Google Reviews
Client feedback focused on speed, clear communication, and practical private mortgage options.
Trustindex verifies that the original source of the review is Google. 
Trustindex verifies that the original source of the review is Google. 
Trustindex verifies that the original source of the review is Google. 
Trustindex verifies that the original source of the review is Google. 
Trustindex verifies that the original source of the review is Google. 
Trustindex verifies that the original source of the review is Google. 
Trustindex verifies that the original source of the review is Google. Mortgage Team FAQ
Answers to common questions about this Mortgage Broker Store page.
Who will I speak with at Mortgage Broker Store?
You will speak with the mortgage team responsible for reviewing the file, explaining options, and coordinating next steps with lenders and related professionals.
Can the team handle urgent mortgage situations?
Yes, urgent files can be reviewed for private lending, second mortgage, refinance, sale, or power of sale options, depending on equity and timing.
Why does team experience matter?
Complex files often require lender knowledge, realistic timelines, appraisal coordination, legal coordination, and clear communication from the first call to closing.
How do I contact the right person?
Use the main phone number or contact form and describe the service page or situation you are asking about so the file can be routed properly.
Flexible mortgage solutions for complex situations.
Speak with a mortgage specialist about private lending, refinancing, debt consolidation, or urgent property-sale options.
- A specialist reviews your situation directly.
- You get practical options for the next step.
- No obligation and no hard credit pull from this form.
Request a mortgage review
Share the best way to reach you and a specialist will follow up directly.
Private, no obligation, and handled by the Mortgage Broker Store team.